星河·智荟花园的设计打破常规“儿童社区”的理解,不再单纯把“社区”理解为场地,不仅仅是展示IP形象及作为销售道具。通过儿童社区真实的使用场景,从场景到情感,将产品和用户更紧密地串联在一起。
The design is thinking out of box, not only interpret the children community as a activity place or as a tool to support sales, but also as different the daily scenes for children to grow up with emotional attachments.
设计秉持“星享快乐”理念作为契入点,为0-12岁全龄儿童落地快乐星球——STEAM成长社区,以成长中的儿童群体为单位,即不同年龄的社群,通过儿童故事IP营造场景空间,打造拥有社群文化的儿童社区。从用户角度出发,以儿童社群为单位,独创五大童心呵护体系园林景观——乐淘星、活力星、成长星、绿荫星、追梦星,为孩子们营造情感世界。
the concept of "Happy Stars" has being introduced into the design and a happy planet for all-age children from 0-12 has being designed. This STEAM growth community, where children of different age will be provided with different story-based IP Sceneries, aims to create a community with children specialized community culture. It has originally designed five child-care landscape gardens -Le Naughty Star, Vitality Star, Growth Star, Green Shade Star, Dream Chaser Star, to create an emotional world for children.
▽项目鸟瞰图 Aerial view
超级IP“HELLO兔”作为贯穿全场的符号,浸入式参与其中才是创作的初衷,也是让孩子情感嵌入产品里的植入点。
Super IP "HELLO Rabbit", the immersive participation triggers the children's emotion which embed in the product.
▽超级IP“HELLO兔”Super IP "HELLO Rabbit"
五大童心呵护体系,全龄儿童成长社区——五大星球拥有不同的主题故事,营造成长教育的丰富情境。
Five stars caring system, an all age growth community—different stars have different themed stories, and different growth scenes.
▽乐淘星,南沙首个教育主题街区式商业,满足系列亲子活动及社群互动
Le Naughty Star, Nansha's first education-themed commercial blocks, meeting the demand of a series of activities and social interaction for parent&child.
▽建筑玻璃让室内外相互对望,质朴交织明亮的色彩与广场上的活力对话
The application of glass on architecture encourages indoor & ourdoor view interaction, the paving of plain interweaving with bright colors suggests the vibrant atmosphere on the square.
▽主入口大门气势恢宏
The magnificent gateway at main entrance
▽活力星,结合0-12岁全龄儿童的生长发育特质,创造寓教于乐的成长乐园
Vitality Star combines the growth and development characteristics of all-age children from 0 to 12 to create a growth paradise that is entertaining and educational.
▽跑道于提炼星河轨迹,激发孩子们积极开发多种玩法
The design of jogging track is extracted from the trajectory of the galaxy and it inspires children to actively develop a variety of methods to have fun there.
▽成长星,关注安全细节,让孩子们尽情发挥自由活动的想象力
Growth star, where danger proof details are being well considered, allow children enjoying the unlimited activities up to their imagination.
▽绿荫星(未来大区),提供认知探索自然的场所,让孩子们放下手中的电子产品
Green Star (Future community), provides a place for cognitive exploration of nature, allowing children to stay away from their electronic products
▽造梦星(未来大区),有效开发利用架空层
Dream Star (Future Community), an effective development and utilization of void decks
项目档案
项目名称:南沙星河•智荟花园
设计单位:广州市华誉景观工程设计有限公司
开 发 商 :星河地产华南区域
设计风格:现代
设计面积:8000㎡(展示区)
设计造价:750元/㎡
建成时间:2020
Project name: Galaxy Wisdom
Landscape Design: Guangzhou HOMY International Landscape Design Co., ltd
Owner & Developer: Galaxy Holding Group
Project Type: Modern
Site area: 8000 Sq.m.(display area)
Development costs:750 yuan/ Sq.m.
Completion Time:2020
更新日期:2021-03-08 18:11:41
非常感谢 华誉国际 带来的精彩项目, 查阅更多