广州·2025天河奥体迎春花市整体设计

华工设计，通过龙年和蛇年两届花市的整体规划和牌楼设计，带来了很大的社会影响，其中2024年天河体育中心花市，被2024年11月14日发布的最新版国际文旅宣传片《广州欢迎您》选作迎春花市的代表，向世界发布，是对华工设计的高度认可。2025天河奥体迎春花市必将创造更大辉煌。

Through the overall planning and archway design of the two flower markets in the Year of the Dragon and the Year of the Snake, Huagong design has brought great social impact. The 2024 Tianhe Sports Center flower market was selected as the representative of the Spring Festival flower market and released to the world by the latest international cultural and tourism video "Guangzhou Welcomes You" released on November 14, 2024, which is a high recognition of Huagong design. 2025 Tianhe Olympic Games Spring Festival Flower market will create greater glory.

▼ 黄昏总体鸟瞰图，General aerial view at dusk    

何镜堂院士谈到：“建筑要直面社会需求，记录国家与时代。要有整体观、可持续发展观、地域性、文化性和时代性。”华工设计连续两年主持广州市天河区的花市设计，从建筑到公共文化艺术的跨界，2025年更是把建筑、自然、音乐、文学、绘画、光电传媒等多种艺术形式有机融合于花市设计当中，链接传统与现代，设计文化精品，用建筑的方式记录时代、传承文化，满足人民对美好生活的需要，呈现出独具岭南特色的传统花市新气象。

Academician He Jingtang said: "Architecture should face the needs of society and record the country and The Times. It should be holistic, sustainable, regional, cultural and epochal." Huagong Design has hosted the flower market design of Tianhe District, Guangzhou for two consecutive years, from architecture to public culture and art. In 2025, it will organically integrate architecture, nature, music, literature, painting, photoelectric media and other art forms into the flower market design, linking tradition and modernity, designing cultural masterpieces, recording The Times and inheriting culture through architecture. To meet the people's needs for a better life, presenting a unique Lingnan characteristics of the traditional flower market new atmosphere.

▼ 运动飘带源于奥体中心运动场，Sports streamers originated from the Olympic Sports Center stadium    

在此特别感谢天河区委区政府，在为天河花市选择这个极具创意的设计方案上体现出来的开拓创新、果敢决策的魄力。区委区政府领导亲自督战现场，为设计方案的完美落地和完善实施提出了非常多的宝贵意见建议，确保了建成效果。

Special thanks to the Tianhe District Party Committee and District Government for their pioneering, innovative and bold decision-making in selecting this highly creative design scheme for the Tianhe Flower Market. The leaders of the district Party committee and district government personally supervised the battle site, and put forward a lot of valuable suggestions for the perfect landing and perfect implementation of the design plan, ensuring the completion effect.

迎春花市向来是广府地区春节前夕规模最大的一项传统民俗，是独具岭南特色的民俗景观。习近平总书记在2025年新年贺词中提到：“从五千多年中华文明的传承中一路走来，‘中国’二字镌刻在‘何尊’底部，更铭刻在每个华夏儿女心中。”广州这座千年商都，从唐宋时期的年桔到明代的“花街”，一直延续到现代，花市是岭南文化的传承。花市也是一个符号，它是从古代传承至今的一个仪式。在花市，人们通过观花、赏花、游艺活动、购买年节用品，激发共同的参与感和仪式感，产生了非常好的文化效应。在时空的长河当中，花市永续城市的记忆，它沟通历史与现代，链接起各行各业，不同的人群，汇集在这里，形成你我的花市、大家的花市。守正创新，办好花市，汇集成新时代千年商都经济发展、科技进步的时代潮流，为新时代广州经济发展提供永续动力。

▼ 与摩天轮一体化设计的夜景效果，Night view effect integrated with Ferris wheel design    

▼ 对话小蛮腰和摩天轮，Dialogue small waist and Ferris wheel    

The Spring Festival Flower market has always been the largest traditional folk custom on the eve of the Spring Festival in Guangfu area, and it is a folk custom landscape with unique Lingnan characteristics. The thousand-year commercial capital of Guangzhou, from the Nian orange in the Tang and Song dynasties to the "flower street" in the Ming Dynasty, has continued to modern times, and the flower market is the inheritance of Lingnan culture. The flower market is also a symbol, a ritual passed down from ancient times to the present day. In the flower market, people through flower viewing, flower appreciation, entertainment activities, purchase of festival supplies, stimulate the common sense of participation and ceremony, have a very good cultural effect. In the long river of time and space, the flower market continues the memory of the city, which communicates history and modernity, links all walks of life, different people, gather here to form your flower market, my flower market, everyone's flower market. Adhere to the innovation, run a good flower market, gather into the new era of millennium commercial capital economic development, scientific and technological progress of The Times, for the new era of Guangzhou's economic development to provide sustainable power.

▼ 花市夜景，Night view of the flower market  

▼ 花市夜景鸟瞰，Bird 's-eye view of flower market night scene  

一、天地乾坤，木蛇当值，人约花市，和合圆满

Heaven and earth, wood snake on duty, people about the flower market, and harmony

牌楼设计综合演绎了莫比乌斯蛇环、广州市花木棉花、全运会场馆运动飘带等造型，配合场地的十二棵原生树木，林中花、花中林，灵蛇一舞绕天河，木棉花开佑众生，借着全运会的东风，大家一年十二个月，巳巳如意。

▼ 花市整体空间关系一，The overall spatial relationship of flower market  

▼ 花市整体空间关系二，The overall spatial relationship of flower market  

The design of the pailway is a comprehensive interpretation of the Mobius snake ring, Guangzhou flower wood cotton, sports streamers and other shapes of the National Games venues, with the twelve native trees of the site, the forest flowers, the forest in the flower, the spirit snake dance around the Tianhe River, kapok open to bless sentients, through the east wind of the National Games, we have 12 months a year, the past.

1.环状设计，营造天人合一的强互动场域

1. Annular design, creating a strong interactive field of nature and man

▼ 对话城市空间的整体空间格局，Dialogue on the overall spatial pattern of urban space  

▼ 对话城市空间的整体空间格局，Dialogue on the overall spatial pattern of urban space  

牌楼的整体设计呈现一个环状，就像英格兰史前巨石阵一样，通过空间营造，引入了与宇宙、天地、自然对话的场所理念，建构了藏风聚气的文化场域，恰如100年前马蒂斯的《舞蹈》绘画，与天地共舞，奔放自由，富有生命力，表现生之欢愉，寓意普天同庆，传达广州传统迎春花市的城市庆典般的喜悦氛围。同时，升腾起伏的形态恰好对应广州市花木棉花的五个花瓣，如壮美的红棉在林间绽放，既回应花市“花”的主题，又展现“广州英雄城”的独有个性。整体设计恰如聂耳作曲的民乐《金蛇狂舞》，有蛇年氛围，更有喜庆欢乐。

The overall design of the archway presents a ring, just like Stonehenge in prehistoric England. Through space construction, it introduces the concept of a place for dialogue with the universe, heaven and earth, and nature, and constructs a cultural field of gathering wind and vitality. Just like Matisse's "Dance" painting 100 years ago, dancing with heaven and earth, free and full of vitality, expresses the joy of life, and implies the celebration of the whole world. Convey the urban celebratory atmosphere of Guangzhou's traditional Spring Festival flower market. At the same time, the shape of the rise and fall corresponds to the five petals of Guangzhou flowers, trees and cotton, such as magnificent red cotton blooming in the forest, not only responding to the theme of "flower" in the flower market, but also showing the unique personality of "Guangzhou Hero City". The overall design is just like the folk music "Golden Snake Wild Dance" composed by Nie Er, with the atmosphere of the Year of the snake and more festive joy.

▼ 灵蛇舞动，Snake dance  

▼ 融入场地，Blend into the site    

2.木蛇双春，生发稳健进取的强健动力

2. Wood snake double spring, generating robust power of steady and enterprising

2025年，农历乙巳年（蛇年），乙巳蛇一个甲子（60年）才轮一次。根据天干地支与五行的对应关系，乙对应的五行是木，巳对应的生肖是蛇，2025年是木蛇之年。木象征生长和发展，预示着生机与希望。蛇在十二生肖中象征智慧、神秘、坚韧和财富，同时蛇本身的形态特征是刚柔相济，柔软灵动的身体蕴藏着强大的力量。五行当中，木蛇寓意生机与成长，象征顽强的生命力和不断向上的精神。从五行相生相克的角度来看，木蛇是具有较强的适应能力和创造力的，能够在复杂多变的环境中保持稳健和进取。

In 2025, the Yisi year (Year of the snake) in the lunar calendar, the Yisi snake only turns once (60 years). According to the correspondence between the branches of heaven and earth and the five elements, the five elements corresponding to B are wood, the corresponding zodiac is snake, and 2025 is the year of the wood snake. Wood symbolizes growth and development, indicating vitality and hope. In the zodiac, the snake symbolizes wisdom, mystery, tenacity and wealth. At the same time, the shape of the snake itself is characterized by hardness and softness, and its soft and flexible body contains powerful power. In the five elements, the wood snake means vitality and growth, symbolizing the tenacious vitality and the spirit of continuous upward. From the perspective of the five elements, the wood snake has strong adaptability and creativity, and can maintain stability and progress in a complex and changing environment.

▼ 宏大空间叙事格局,Grand spatial narrative pattern  

▼ 类似马蒂斯《舞蹈》的空间格局, Similar to Matisse's "Dance" spatial pattern  

2025年也是双春之年，因为农历纪年里，这一年有两个立春节气，2025 年 2 月 3 日（农历二零二五年正月初六）和 2026 年 2 月 4 日（农历二零二五年腊月十七），这是大自然给予的双重祝福。民间盛传 “一年两个春，黄土变成金”，寓意着这一年将带来好运。“双春”象征着多子多福、婚姻幸福。就像自然界的双喜临门，生命旺盛，繁衍不息，预示农业丰收、家庭和睦、子孙满堂。

▼ 主入口形象展示面, Main entrance image display surface  

▼ 空间场域, Spatial field  

▼ 狮吐对联的空间意向, The spatial intention of the Shito couplet  

▼ 将摩天轮借入空间阵中，对景成型, The Ferris wheel is borrowed into the space array and formed against the scene  

2025 is also a year of double spring, because in the lunar calendar year, there are two Start of Spring solar terms in this year, February 3, 2025 (the sixth day of the first lunar month in 2025) and February 4, 2026 (the 17th month of the twelfth lunar month in 2025), which is a double blessing given by nature. There is a popular saying that "two springs a year, the loess becomes gold", which means that this year will bring good luck. "Double spring" symbolizes many children and a happy marriage. Just like the double happiness of nature, life is vigorous and multiply, indicating a good harvest, family harmony, and children.

“林中花、花中林”牌楼选址处恰好有12棵树。在这个场域中，12棵树象征人体有十二经脉、一天有十二个时辰、一年有十二个月，十二个生肖一个轮回，它构成一个周而复始的循环系统，达到天地人的和谐统一。12棵树，代表生命和时间的流转和变迁，意味着完整、神圣、完美。设计过程中，在保留原有树木的同时，避开树冠，将牌楼结构与周围环境融为一体，宛如一条灵蛇在林间穿梭，赋予这个场域以当值生肖木蛇双春的生命力。如果2025年人们想要在生命健康、爱情、财富上都有一个好的开始，可以在这个“林中花、花中林”空间阵中走一走，由阴至阳，从冬天到春天，三阳开泰，定能活跃气场，旺丁又旺财。

▼ 与优托邦标志塔LOGO形成巧妙对景融合关系, And Utopan LOGO to form a clever integration of the scene  

▼ 与优托邦标志塔LOGO形成巧妙对景融合关系, And Utopan LOGO to form a clever integration of the scene  

There are exactly 12 trees at the site of the archway of "Forest flowers, forest flowers". In this field, the 12 trees symbolize that the human body has 12 meridians, a day has 12 hours, a year has 12 months, and the 12 zodiac signs have a cycle, which constitutes a cyclic system to achieve the harmonious unity of heaven and earth. The 12 trees represent the flow and change of life and time, meaning wholeness, holiness, and perfection. In the design process, while retaining the original trees, avoiding the tree crown, the archway structure is integrated with the surrounding environment, just like a spirit snake shuttling through the forest, giving this field the vitality of the current zodiac wood snake double spring. If people want to have a good start in life, health, love and wealth in 2025, they can take a walk in the space array of "flowers in the forest, flowers in the forest", from Yin to Yang, from winter to spring, three Yang Kaitai, will be able to activate the aura, Wangding and Wangwealth.

▼ 空间借景、对景、融合, Space borrowing scene, scene, fusion  

▼ 与自然、环境高度对话, High dialogue with nature and environment  

▼ 对景、融合, The scene, integration  

二、狮吐吉祥，金蛇狂舞，步步生花，蛇来运转

Second, the lion spit auspicious, the golden snake dance, step by step, the snake to run

牌楼入口部分的设计构成一个狮吐对联的形状，寓意采集财富和好运，向来到这里的人们传递吉祥的祝福。

The design of the entrance part of the archway forms the shape of a Shitu couplet, which means collecting wealth and good luck and passing auspicious blessings to the people who come here.

牌楼主体采用钢架塑模结构搭建，伴随聂耳作曲的民乐《金蛇狂舞》欢快的节奏，配合灯光、投影等元素的巧妙运用，金蛇缠绕于花间，灵气跃动于林中。为了进一步凸显迎春花市的文化传承和节日氛围，还设立了“银蛇舞动”“同心礼花”“祝福投送”等光影主题，打造个人参与、全民互动的花市。这一设计理念既继承了去年“和合牌楼”广受好评的祝福语创意思路，同时通过运用灯光投影等现代技术，使得祝福语和富贵花能够投射到游客身上，让市民在祝福语的天幕下游览花市，花开富贵。同时，随着人的走动，木棉花在脚下铺展开来，步步生花，蛇来运转。这不仅实现了“观天河迎春花市，带新春祝福回家”的美好愿景，还增强了观光体验感，打造出热门的打卡胜地。人文、自然、科技、传统各种现代元素在此有机融合。

▼ 空间阵内数字影像互动, Digital image interaction in spatial array  

▼ 灯火阑珊处, The lights were dim  

The main body of the archway is constructed with steel frame plastic mold structure. Accompanied by the cheerful rhythm of the folk music "Golden Snake Dance" composed by Nie Er, and with the clever use of lighting, projection and other elements, the golden snake is wrapped around the flowers and the aura is moving in the forest. In order to further highlight the cultural inheritance and festive atmosphere of the Spring Festival flower market, light and shadow themes such as "Silver snake dancing", "One heart fireworks" and "Blessing delivery" were also set up to create a flower market with individual participation and national interaction. This design concept not only inherits the creative idea of "He He Pou", which was widely praised last year, but also uses modern technology such as light projection to make the blessing words and rich flowers projected on tourists, so that citizens can visit the flower market under the canopy of the blessing words. At the same time, with the people walking, kapok spread out at the foot, step by step, snake to run. This not only realizes the beautiful vision of "Guantianhe Spring Festival flower market, bringing New Year blessings home", but also enhances the sense of sightseeing experience and creates a popular punching resort. Various modern elements of humanity, nature, science and technology, and tradition are organically integrated here.

▼ 现代技术呈现时尚年味, Modern technology presents a fashionable New Year  

▼特色天幕营造花市年味记忆, The characteristic sky curtain creates the memory of the flower market  

三、溢彩天河，全运奥体，运动飘带，乙巳如意

Three, colorful Tianhe, all Olympic sports, sports streamers, Yi Si Ruyi

花街上方布设了仿佛群星闪烁的天幕，展现出天河异彩纷呈的国际化形象。飘带表皮借鉴春晚“乙巳如意”的图形做法，简洁时尚的方式，用木棉花图案的肌理，展现蛇纹符号，细看则由“蛇盘花”的单元衍生构成，寓意生命的循环与无尽可能。

Above the flower street, a canopy of shining stars is set up, showing the colorful international image of Tianhe. The skin of the ribbon draws on the graphic practice of "Yi Si Yi" of the Spring Festival Gala, in a simple and fashionable way, and uses the texture of kapok pattern to show the serpentine symbol. If you look closely, it is derived from the unit of "Serpentine flower", implying the cycle of life and endless possibilities.

2025年11月，第十五届全国运动会将在粤港澳三地举行，开幕式设在天河场馆，主题为“激情全运会，活力大湾区”，2025年天河迎春花市牌楼以“运动飘带”为设计灵感，与奥体中心的建筑风格遥相呼应，打造花“运”天河。牌楼正面弧顶高耸，犹如冠军的桂冠，生动诠释了运动健儿们奋勇争先、昂扬向上的精神风貌，从空中俯瞰牌楼的形状也好似花样游泳运动员的表演。档位设置上巧妙地模拟了跑道的形态，档位布局自西向东呈延伸状，展示了体育精神中对积极向上、突破自我的追求。

▼美好祝愿带回家的天幕设计, Best wishes to bring home the canopy design  

▼花市空间阵, Flower market space array  

▼花市空间阵, Flower market space array  

In November 2025, the 15th National Games will be held in Guangdong, Hong Kong and Macao, the opening ceremony is located in the Tianhe Stadium, the theme is "Passion for the National Games, Vitality of the Greater Bay Area", 2025 Tianhe Spring Flower Market archway with "sports ribbon" as the design inspiration, echoing the architectural style of the Olympic Sports Center, to create a flower "transport" Tianhe. The arch of the front arch is high, like the crown of the champion, which vividly interprets the spirit of the athletes striving to be the first, and the shape of the arch from the air is also like the performance of synchronized swimmers. The gear setting cleverly simulates the shape of the track, and the gear layout extends from west to east, showing the pursuit of positive and self-breakthrough in the sportsmanship.

▼狮吐对联美好祝愿, Best wishes to the United Lions  

▼美好花城, Beautiful Flower City  

▼新春祝福, New Year wishes  

花“运”天河，“运”味十足，逛天河花市，带给市民们好运连连，寓意着乙巳蛇年，市民们在各自的生活跑道上不断前行，奋勇拼搏，取得优异成绩。

Flowers "transport" Tianhe, "transport" flavor is full, visit the Tianhe flower market, bring the citizens good luck, meaning the Year of the snake, the citizens continue to move forward on their own life runway, fight bravely, and achieve excellent results.

四、绿美广州，好运连连，传承创新，财源滚滚

Green beauty Guangzhou, good luck, inheritance and innovation, money rolling in

▼花城意向, Flower city intention    

▼美好祝愿巳巳如意, The best wishes have come    

好运连连、财源滚滚在整个花街中属于中段部分，象征的是承前启后，传承创新。在花市设计过程中，秉承循环、持续、发展的理念，创新启发新知，创造财富。同样，逛花市，走在“好运连连”的天幕下，全运会向上生发的力量，促百花盛开、春意盎然、万物生长。

Good luck and money rolling in the whole flower street belong to the middle part, symbolizing the past and future, inheritance and innovation. In the process of flower market design, adhering to the concept of circulation, sustainability and development, innovation inspires new knowledge and creates wealth. Similarly, shopping in the flower market, walking in the "good luck" under the sky, the National Games to grow up the power, promote flowers in full bloom, spring, all things grow.

1.可循环利用，赋能绿美广州

▼祝福天幕, Blessed awning  

▼祝福天幕, Blessed awning  

▼新春祝愿, New Year wishes  

▼巳巳如意, All is well.  

1. Can be recycled, enabling green beauty Guangzhou

2025年天河迎春花市牌楼设计采用钢架塑模结构，利用投影灯光提升构造体质感，钢架材料可以在花市活动结束后实现材料回收再利用，进一步落实了绿色环保理念，助推绿美广州建设工作。

In 2025, the design of the arch of Tianhe Spring Flower Market adopts steel frame plastic mold structure, and the projection light is used to enhance the structural physical sense. The steel frame materials can be recycled and reused after the flower market activities, which further implements the green environmental protection concept and promotes the construction of Green beauty Guangzhou.

2.可持续发展，融合整体空间

2. Sustainable development, integration of the overall space

▼光影变换时空交融, Light changes and time blends    

▼生动的形态和光影, Vivid forms and shadows    

牌楼选址处恰好有12棵树，如何既保护现有树木，又能恰当表达花市牌楼的传承创新，是设计的难点和契机。时间紧、基地难、定位高，在极端特殊的条件下开始设计工作，可以说这是一个考验团队建筑创作智慧的绝佳机会。

There are exactly 12 trees at the site of the archway, so how to protect the existing trees and properly express the inheritance and innovation of the flower market archway is the difficulty and opportunity of design. The time is tight, the site is difficult, the positioning is high, and the design work begins under extremely special conditions, which can be said to be a perfect opportunity to test the wisdom of the team's architectural creation.

我们发挥了建筑师的专业特长，以专业的分析方法，寻找场所容易被忽视的特殊线索，感受空间场域里潜藏的内在气场，洞察气场蕴涵意义并以特定的立体空间形式呈现出来。

We give full play to the professional expertise of architects, and use professional analysis methods to find special clues that are easy to be ignored in the site, feel the hidden inner aura in the space field, and gain insight into the meaning of the aura field and present it in a specific three-dimensional space form.

为了能赶在花市开市前完成建造交付使用，团队考察分析了古今中外大量的建筑形式、结构方法、材料性能、施工工艺，最终确定了钢膜结构的表现形式。这是个建造周期最短、材料加工安装最简易、实施效果最好把控、经济可行的方式。

In order to complete the construction and delivery before the opening of the flower market, the team investigated and analyzed a large number of building forms, structural methods, material properties, and construction techniques at home and abroad, and finally determined the expression form of the steel film structure. This is the shortest construction cycle, the easiest material processing and installation, the best control of the implementation effect, economic and feasible way.

▼莫比乌斯环生生不息, Mobius lives on and on  

简易的钢膜结构形式，确保了飘带式立体牌楼形式的落地可能性。既在形式上呼应和延续了2025第十五届全运会主场馆——广东奥林匹克运动场的飘带造型，又能够像灵蛇舞动一样，巧妙穿越和横跨现有的12棵树，形成了巧妙融合、浑然一体的空间格局。

The simple steel film structure ensures the possibility of landing in the form of streamer three-dimensional archway. It not only echoes and continues the ribbon shape of the 15th National Games in the form of 2025 - Guangdong Olympic Stadium, but also can dance like a spirit snake, skillfully traversing and crossing the existing 12 trees, forming a clever integration and integrated spatial pattern.

▼空间结尾, Spatial ending  

五、国泰民安，万事如意，永恒之爱，蛇序呈祥

The country is prosperous and the people are safe, all the best, eternal love, the snake order is auspicious

林中花，花中林。木蛇之年，于花木葱茏之处，莫比乌斯，循环往复，日新月异，龙蛇交接，龙去留福，蛇来带金，福绕吉祥。蛇年花市转一转，人流不息，风调雨顺，国泰民安，万事如意。

Flowers in the forest, flowers in the forest. The year of the wood snake, in the lush place of flowers and trees, Mobius, the cycle, with each passing day, the dragon and snake handover, the dragon to stay blessing, the snake to bring gold, blessing around auspicious. The flower market in the Year of the snake turns around, the flow of people continues, the weather is good, the country is peaceful, and everything goes well.

▼表皮肌理设计，Epidermal texture design  

木棉花的花语包括珍惜眼前的人和事物，表达对英雄气概的赞美，以及象征热烈火红的浪漫爱情。蛇年行花街，逛花市，以灵蛇为媒，以红棉为引，寓意得到永恒之爱。

The flower language of kapok includes cherishing the people and things in front of you, expressing praise for heroism, and symbolizing passionate romantic love. In the year of the snake, the flower street, the flower market, to the spirit snake as a medium, to the red cotton as a guide, meaning to get eternal love.

在合法合规的前提下，华工设计花市团队也将2025年天河奥体花市牌楼的方案设计费捐给天河区用作残疾儿童的康复和救治，希望能够借花献福，以对社会的大爱为营造善美天河作出积极的贡献，同时也响应了2025年残特奥会“追梦大湾区，出彩人生路”的主题，鼓励人们追求梦想，展现精彩人生。

▼场域空间概念图，Field space concept map  

Under the premise of legal compliance, the Huayong Design Flower Market team will also donate the design fee of the 2025 Tianhe Olympic Sports Flower Market arch to Tianhe District for the rehabilitation and treatment of disabled children, hoping to donate flowers to make positive contributions to the construction of a beautiful Tianhe with great love for the society, and also respond to the theme of the 2025 Special Paralympic Games "Pursuing Dreams in the Greater Bay Area, creating a wonderful Life". Encourage people to pursue their dreams and show their wonderful lives.

华工设计，奉献天河。广州这个千年古港、对外贸易中心、改革开放的先行者，花草旺蛇年，在新形势下，将稳舵前行，乘风破浪，传承千年商业之精神，蛇序呈祥，开新局，谱新篇，2025年必能再创佳绩。

Chinese design, dedication to Tianhe. Guangzhou, an ancient port for thousands of years, a foreign trade center and a pioneer of reform and opening up, will steer ahead steadily in the new situation, ride the wind and waves, inherit the spirit of business for thousands of years, the snake order is auspicious, a new bureau is opened, a new chapter is written, and 2025 will be able to achieve new achievements.

▼投影效果动图，Projection effect GIF  

▼设计手稿，Design manuscript  

六、结语

Conclusion

2025年花市周期是除夕前四天，牌楼将在正月十五后拆除，正式存在时间仅仅19天。虽然它只是一个临时建筑物，但却有着非凡的文化意义、社会效应、情感价值。它是2024龙年天河体育中心“和合牌楼”的姊妹篇，在此基础上，既有传承又有发展。在研究和借鉴了古今中外优秀案例的基础上，团队确立了“发于环境、立足场所，升华氛围，激发情感”的设计策略，牌楼设计把建筑、自然、音乐、文学、绘画、光电传媒等艺术形式有机融合起来，聚焦公共事件，创新文化基因，向大众传达健康祥瑞、守护祈福、蓬勃向上、幸福美满的城市节庆活力。

▼过程模型，Process model  

In 2025, the flower market cycle is four days before New Year's Eve, and the archway will be demolished after the fifteenth day of the first month, and the official existence time is only 19 days. Although it is only a temporary building, it has extraordinary cultural significance, social effects, and emotional value. It is the sister chapter of the 2024 Tianhe Sports Center "He Pai Lou", on this basis, both inheritance and development. Based on the research and reference of ancient and modern excellent cases at home and abroad, the team established the design strategy of "originating in the environment, based on the place, sublimating the atmosphere and stimulating emotions". The design of archway organically integrates the art forms of architecture, nature, music, literature, painting and photoelectric media, focusing on public events and innovating cultural genes. To convey to the public health auspicious, guardian blessing, vigorous upward, happy city festival vitality.

▼表皮肌理设计草图，Skin texture design sketch  

在牌楼设计之余，我们还把整个花市的整体规划纳入思考范围，提出了“空间叙事、雅俗共赏”的策略。牌楼本身呈现出一个莫斯比环的完美结构，牌楼与花街整体又构成一条舞动的金蛇。

In addition to the design of the archway, we also brought the overall planning of the flower market into the scope of thinking, and put forward the strategy of "spatial narrative, elegant and popular appreciation". The archway itself presents a perfect structure of Mosby ring, and the archway and flower street as a whole constitute a dancing golden snake.

奥体花市整体规划通过打造雅俗共赏、各富特色的空间叙事序列，凸显全运精神，营造花市欢乐祥和的喜庆氛围。

The overall planning of the Olympic Sports Flower Market highlights the spirit of the whole movement and creates a happy and peaceful atmosphere of the flower market by creating a spatial narrative sequence with both elegance and custom.

序章铺垫、文化传承——讲述天河全运精神，阐释迎春花市的发展沿革，传承天河文化底蕴；

The foreword foreshadowing and cultural inheritance -- narrating the spirit of the whole movement of Tianhe, explaining the development of the Spring Festival Flower Market and inheriting the cultural heritage of Tianhe;

金蛇狂舞、心理地标——作为花市主牌楼形象展示面，金蛇盘花跃动林间，将人文、自然、科技、传统、现代有机交融；

▼施工现场，Construction site  

As the image display surface of the main archway of the flower market, the golden snake pan flower jumps in the forest, blending culture, nature, science and technology, tradition and modernity;

溢彩天河、花市主题——展现天河异彩呈的国际化形象；

Colorful Tianhe, flower market theme - show the international image of Tianhe;

全运精神、奥体预热——奥体全运会的前期预热宣传；

The spirit of the National Games and the preheating of Olympic Sports -- the preheating publicity of the National Games;

金蛇贺岁、好运连连——衔尾蛇首尾相连寓意好运连；

Golden snake New Year, good luck - Ouroboros end to end means good luck;

美好祝愿、财源滚滚——行花街迎财神一年财源滚滚；

Good wishes, money rolling in - flower street to welcome the God of wealth a year of money rolling in;

▼施工现场沟通交流，Construction site communication  

新春贺词、万事如意——行行业业风调雨顺国泰民安；

New Year greetings, all the best - industry industry good weather, prosperity and peace;

未来展望、永恒之爱——日新月异更上层楼循环永续。

Future vision, eternal love - change with each passing day to make the cycle last forever.

2025天河花市旨在打造一个具有花市牌楼功能的城市雕塑、一个传承创新花市文化的艺术装置、一个具有大众凝聚力和向心力的人气场所、一个把天河传统花市从本土带向世界的创意IP，实现了通过整体建筑设计，唤起空间体验者特定的情感共鸣的目标。

2025 Tianhe Flower Market aims to create an urban sculpture with the function of the flower market gateway, an art installation to inherit the innovative flower market culture, a popular place with public cohesion and centripetal force, and a creative IP to bring the traditional Tianhe flower market from the local to the world, achieving the goal of evoking the specific emotional resonance of the space experience through the overall architectural design.

对于花市这样一个重要节庆的事件策划，建筑师就像那个总导演，通过设计建构出一个关联古今、沟通时空的舞台，来到这里的每一个人都是在演绎自己的花市人生，也成为别人眼中的花市一景。你在花市看风景，看风景的人在花市看你。在空间叙事中，人的活动自成一景，完美融合于空间场域之中。

For the event planning of such an important festival as the flower market, the architect is like the chief director. Through the design, the architect constructs a stage that connects ancient and modern times and communicates time and space. Everyone who comes here is interpreting their own life of the flower market, and also becomes a scene of the flower market in the eyes of others. You look at the scenery in the flower market, the people who look at the scenery look at you in the flower market. In spatial narration, human activities form a scene of their own, which is perfectly integrated into the space field.

全国勘察设计大师倪阳院长、广东省勘察设计大师罗建河书记、华南理工理工大学古建筑专家程建军教授，是设计团队强大的顾问，为项目的顺利推进提供了强有力的支持和帮助。

National survey and design master President Ni Yang, Guangdong survey and design master Luo Jianhe secretary, South China University of Technology ancient architecture expert Professor Cheng Jianjun, is a strong consultant of the design team, to provide strong support and help for the smooth progress of the project.

同时在天河区花市办确认这个方案作为实施方案后，我们组建了包括建筑、结构、电气、暖通、景观、室内、经营、造价、现场代表在内的18个设计院精英志愿者团队，为项目设计提供智力支持和服务保障。特别感谢墨卡，为钢膜结构天马行空的设计落地，提供了有力支持。

At the same time, after the Tianhe District Flower Market Office confirmed this plan as the implementation plan, we set up 18 elite volunteer teams including architecture, structure, electrical, HVAC, landscape, interior, operation, cost and site representatives to provide intellectual support and service guarantee for the project design. Special thanks to Moka for providing strong support for the unimaginative design of the steel film structure.

2025行天河花街，灵蛇一舞、木棉花开主牌楼，激情全运会，活力大湾区，好运连连，财源滚滚，大吉大利，在每一块天幕下你都好运好彩、巳巳如意。莫比乌斯尾牌楼，从头到尾，祝你好运财运事业运，运运旺旺，循环不息。

2025 Line Tianhe Flower Street, spirit snake a dance, kapok open main archway, passion for the National Games, vitality of the Greater Bay Area, good luck, money, good fortune, in every piece of the sky you are good luck, have good luck. Mobius, from the beginning to the end, I wish you good luck, good luck, good luck, good luck.

▼参加天河花市办新闻发布会，Attended the press conference of Tianhe Flower Market Office  

项目名称：2025天河奥体迎春花市整体设计

项目类型：公共构筑物、景观

设 计 方  ：华南理工大学建筑设计研究院有限公司

公司网站：https://www.scutad.com.cn/

联系邮箱：805433157@qq.com

设计年份：2024年10月~12月

完成年份：2025年1月24日

项目负责人及主创：陈文东——建筑学博士（师从何镜堂院士，2008年博士毕业），高级工程师，硕导，华南理工大学建筑设计研究院有限公司二院副院长，主攻城市大型公共建筑、医疗建筑、校园规划及其建筑设计等，2023年出版专著《建筑六式》（中国建筑工业出版社），2025年出版专著《执器问道 追随建筑》（中国建筑工业出版社）。

设计顾问:倪阳、罗建河、程建军

志愿者:陈承邦、史燕明、龚模松、陈小峰、谢添、覃辉、曾恺、佘万里、刘溪、翁鑫威、陈敏、张邦图、郑运婵、巫星权、李佳、黄惠丽、周华忠、刘舒婷、高慧

钢结构及膜结构深化:墨卡膜结构综合配套服务平台，张凡、朱玉斌、许群婉

摄影：诺金浮图摄影工作室 徐勉

Project name: 2025 Tianhe Olympic Sports Spring Festival Flower Market overall design

Project type: Public structure, landscape

Designer: South China University of Technology Architectural Design and Research Institute Co., LTD

The company's web site: https://www.scutad.com.cn/

Contact email: 805433157@qq.com

Design year: October to December 2024

Year completed: January 24, 2025

Project Leader and Chief Creator: Chen Wendong -- Doctor of Architecture (trained by Academician He Jingtang, PhD in 2008), senior engineer, master's supervisor, Deputy Dean of the Second School of Architectural Design and Research Institute of South China University of Technology Co., LTD., mainly engaged in urban large-scale public buildings, medical buildings, campus planning and architectural design, etc. In 2023, he published a monograph "Six Types of Architecture" (China Architecture Industry Press). In 2025, he published the monograph "Holding the Organ to Ask Following the Building" (China Architecture Industry Press).

Design consultant: Ni Yang, Luo Jianhe, Cheng Jianjun

Volunteers: Chen Chengbang, Shi Yanming, Gong Musong, Chen Xiaofeng, Xie Tian, Qin Hui, Zeng Kai, She Wanli, Liu Xi, Weng Xinwei, Chen Min, Zhang Bangtu, Zheng Yunchan, Wu Xingquan, Li Jia, Huang Huili, Zhou Huazhong, Liu Shuting，Gao Hui

Steel structure and membrane structure deepening: Moka membrane structure comprehensive supporting service platform, Zhang Fan, Zhu Yubin, Xu Qunwan

Photography: Xu Mian, Nuo Jin Floating Picture Photography Studio