畅玩四季：哈尔滨万达主题乐园

哈尔滨万达城是万达集团研发4年多的创新产品，是世界首创的特大型文化旅游商业综合项目。作为万达集团在东北亚的首个室外大型主题乐园，其建设意义不同一般，如何做到立足东三省，面向东北亚，直取全球的市场份额，是每一个建设环节都应该思考的事情。

Harbin Wanda City is a innovative product developed by Wanda Group for more than 4 years. It is the first large-scale cultural tourism commercial comprehensive project in the world. As the first outdoor theme park of Wanda Group in Northeast Asia, this project is significant. 

寒冷地区文化娱乐业态设计的破冰之作

哈尔滨万达文化旅游城是由万达集团投资建设的集酒店群、大型会议中心、商业中心、世界最大室内滑雪道、室内外主题乐园为一体的特大型文化旅游商业综合项目，是东北地区最大的文化产业项目。乐园自建成以来，受到国内外游客热烈追捧，亦受到行业内诸多肯定与嘉奖。

Harbin Wanda Culture and Tourism City is a giant cultural tourism commercial comprehensive project, which gather the hotel groups, a conference center, a commercial center, a world's largest indoor ski track and an indoor and outdoor theme park. Since its completion, the park has been warmly welcomed by tourists, and has also received many positive and commendations in the industry.

哈尔滨地处我国东北北部地区，四季分明，冬季漫长而寒冷，夏季短暂而炎热。在这种高寒地带的代表城市发展主题乐园，对我们来说具有启示和挑战性。项目设计以文化娱乐主题为出发点和落脚点，通过深度挖掘哈尔滨地域文化，利用景观营造反应哈尔滨城市风貌及北方民俗文化，传承中国文化精髓，使人们在过程中获得文化的归属感与强烈的场所精神。全方位的打造一个本土化的，具有人文魅力、充满欢乐的世界级主题乐园。

Harbin is located in the north of northeast China, the winter here is long and cold, and summer is short and hot. It is enlightening and challenging for us to design in the extreme cold zone. In the design, we excavate the regional culture of Harbin deeply, and create a reflection of Harbin's urban style and northern folk culture. So that people in the process to obtain a sense of cultural belonging and a strong spirit of place. 

景观策略

我们总结了5大感官体验，“欢乐感、主题感、体验感、节庆感、仙境感”，我们把景观的设计元素与五大感官元素巧妙地融合，以主题化形式创造出极致的感官体验。

We summarized five sensory experiences, "a sense of joy, a sense of theme, a sense of experience, a sense of a festival, a sense of wonderland". We combine the design elements of the landscape with the five sensory elements to create the ultimate sensory experience in the form of theme. 

项目信息

项目名称：哈尔滨万达主题乐园

项目地点：黑龙江省哈尔滨市

项目类型：主题娱乐

景观面积：308000㎡

委托业主：万达集团文化旅游规划研究院

景观设计：俪和景观Leedscape

所获奖项： 2017ELA（ECO LANDSCAPE AWARD）生态景观大奖年度十佳项目；2017年度国内最佳主题公园；2017年度携程旅游卓越贡献奖；2017年度国内最具影响力旅游综合体；2018园冶杯国际景观竞赛主题公园类银奖；

PROJECT INFO

NAME: Harbin Wanda Park

LOCATION: Harbin City, Heilongjiang

TYPE: Theme Entertainment

AREA: 308000㎡

CLIENT: WANDA GROUP

LANDSCAPE DESIGN: LEEDSCAPE

AWARD: 2017 ELA Landscape Award, 2017 “the best theme park”, 2017 Ctrip Award, 2017 “the most influenced travel complex”, 2018 Yuan Ye Award International Competition Theme Park Session - Silver Award